Services
Digital marketing encompasses a wide range of services aimed at promoting brands, products, or services through various online channels. Here’s a detailed overview of key digital marketing services:
1. Search Engine Optimization (SEO)
SEO is the process of optimizing a website to rank higher on search engine results pages (SERPs) to increase organic (non-paid) traffic.
2. Search Engine Marketing (SEM)
SEM involves promoting websites by increasing their visibility on search engine results pages through paid advertising.